Start each part of the address on a new line. This will help us write concise, clear content. Use the active rather than passive voice. Only use upper case when using the full title: Planning and Compulsory Purchase Act 2004, for example. Until all hard-coded instances of Activation PIN have been removed from the Online Services pages, use ‘Activation Code (also known as Activation PIN)’.
Activation PIN has been changed to Activation Code on outgoing correspondence from the Government Gateway. Upper case when referring to the business area covered by Money Laundering Regulations. Upper case when referring directly to the actual programme, otherwise use lower case. Only use upper case when referring to the name of an academy, like Mossbourne Community Academy. Evidence can be from search analytics or testing of a representative sample.ĭo not use full stops in abbreviations: BBC, not B.B.C. If you think an acronym is well known, please provide evidence that 80% of the UK population will understand and commonly use it. Then refer to it by initials, and use acronym Markdown so the full explanation is available as hover text. This includes government departments or schemes. The first time you use an abbreviation or acronym explain it in full on each page unless it’s well known, like UK, DVLA, US, EU, VAT and MP.
